Instagram’s main claim to fame is that it is a photo-sharing platform. But did you know your Instagram business ideas can go beyond photos? Do you want to start a business on Instagram but you lack ideas? You already know that Instagram can be a great platform to market your business.
From advertising to offering expert advice and motivation or running competitions and building relationships with your followers, Instagram can be used for so much more than just photo sharing. While many businesses will eventually require you to have a website or other offerings, there are plenty of different businesses you can get started with nothing more than an Instagram account.
Instagram is a photo-sharing platform so obviously, all of these Instagram business ideas will include you posting a great photo but that’s not all! Instead of just focusing on the visuals we’re going to dig deeper into the gram and show you ways to utilize Instagram beyond its photo-sharing capabilities. First, let’s take look at our new feature:
AiGrow’s Visual Content Calendar
Want to get inspired for your newest post with relevant ideas? Introducing AiGrow’s Visual Content Calendar: get inspiration for your posts, learn about the day’s important events, and get hashtag suggestions that are optimized for the day’s events.
It doesn’t matter what day it is, there are always relevant trends – and hashtags – that you can leverage to create engaging Instagram posts. Is it the 10th of April, but you don’t know what you should be posting? No problem. Join the #LGBTQ hashtag in the global Silence Day and show your supports for students who have been bullied for their identity. Or maybe it’s May 4th and you want to get inspiration to post something about the World’s Star Wars Day. Have no fear, because with one quick visit to AiGrow’s Social Calendar you will know what to post and what hashtags to use.
How can you use AiGrow’s Visual Calendar?
You need to have an account to use this new AiGrow feature. Don’t have an account? Head on to AiGrow’s website and sign up for your free account. It won’t take longer than a few minutes.
Now, that you know you can use AiGrow’s Visual Content Calendar for growing your business and Instagram account let’s dive into the ideas for your business, Here are 30 of them.
Build Up and Sell Instagram Accounts
You can sell Instagram accounts that have a lot of followers. Many brands are looking to buy already established Instagram accounts thereby allowing them to get a lot of followers without having to go through the process of starting and building up a new Instagram account.
Usually, accounts with 40,000 followers and with a lot of engaging content are preferred. Also, accounts that don’t have a history of suspensions or any shady content are a big plus.
One of the best ways to make money from Instagram is by becoming an influencer. To do this, you need to build up an audience in a specific niche — and there are a lot of different options — then work with brands to share content related to their products or services.
Product Placement and Sponsored Posts
If you are able to build up an Instagram account with lots of followers who like and comment on your content, you can start selling sponsored posts. A lot of companies are willing to pay so that posts that promote their image can be posted by you. A sponsored post involves making posts for brands and services with the intention of promoting the brand or service. This is just like an advert.
Instagram is also a great platform for photographers to build a business around. If you’re an event photographer, you can share photos from the events you work and then include an email address in your bio so new clients can contact you.
Sell your Photography
Irrespective of if you are a professional or an amateur photographer, you can still sell your photographs. If you have a lot of pictures on your phone, you can sell the photos on apps or you can promote them on your Instagram account.
Also, there are some apps allowing you to upload your images from your smartphone directly to the apps and sell it there. So basically, you can use Instagram to promote the photos you will sell on these apps.
If you are into affiliate marketing, you would come to realize that its basic essence is to drive as much traffic as possible to your site through as many channels as possible. You can go to these sites like amazon where you can become an affiliate marketer.
You will be given a link which you will have to promote to get sales. You can get from 10 to 76 percent commission on any sale that is made through your link and you can promote the product through your Instagram page. Insert your affiliate link to your page so that people can easily get the product that you are marketing.
Real estate is obviously a multi-million dollar industry. However, people tend to not recognize the power that social media can have when properly harnessed. You can use your page to promote the properties that are under your portfolio for better outreach and publicity by displaying them on your page.
Post images of the rooms and houses you have sold and the ones you have up for sales, and of course your contact.
Sell Art or Handcrafted Items
It could be art, prints, photography, sculptures, handcrafted jewelry among others. You can sell these items on eBay, amazon handmade, etc. You can list your products there and then make use of your Instagram page to publicize, promote and market your craft to the world.
You can have images of the products you have created on your profile, post reviews from satisfied customers, do unboxing videos of your products, etc.
Sell your Services
Whatever services you provide; be you a freelancer that provides proofreading, editing, graphics design, video animations, digital marketing etc., you can use your Instagram page to draw more customers to the service that you are offering. If you are an interior decorator or designer, you can use your page to display your previous works so as to convince new customers of your ability to deliver.
This is somewhat similar to affiliate marketing. There are many network marketing companies out there. These businesses do not just allow you to sell their products and to get a commission, they also allow you to recruit people and make money off their commission. This allows you to build a kind of small organization within an organization with network marketing.
Honestly, I advise against these MLMs, their business is risky and spooky, they tend to be like pyramid schemes.
Cars for Sale
In addition to craigslist and dealerships where you can put your cars up for sale, you can also use Instagram well. You can get into your customers feed and show them the latest cars you have for sale. You can also post pictures of cars you have sold in the past to increase your credibility.
You can build up your popularity and become a force to be reckoned with in online reviews. If you are good at offering video reviews and you have a large number of followers, companies will like to offer you their products to unbox and review so as to gain more popularity.
A lot of brands need to stay in contact with their customers through social media; however, not everyone has the ability or to come up with engaging posts. This is where the service of an Instagram manager comes in.
Due to the uniqueness of Instagram, content marketing on the platform is slightly different. Since Instagram is picture-based, you will have to market content mainly as pictures or videos as opposed to 300 to 500-word text. You can provide content marketing services to businesses using this method.
A graphics designer is very much needed in social media circles especially on a picture and video-based platform such as Instagram. You can make money by helping businesses design graphics for their business on Instagram as part of their social media campaign.
This is a lot similar to content marketing. The only difference is that it requires less work. As a content strategist, your work will be to provide your clients with tips, advice, and valuable information about social media as a whole and specifically Instagram and its contents.
If you are a food enthusiast, then you will love this. You can post pictures of the dishes and snacks that you have made, and also give information on the latest and best places to eat out.
Instagram is also a lovely place to display your gift as a stylist for the world to see. You can get a friend or a model, organize a photoshoot and then upload the images to your account and then tell people that you are available for hire for events.
Also, using your Instagram timeline to show off your style while at the same time letting your potential customer know about your availability as a personal stylist.
If you enjoy working out and sharing knowledge that has worked for you in bodybuilding and fitness, you can offer your services as a personal trainer using the video feature that is available on Instagram. You can arrange for your client to meet with you in your personal gym at home.
You can also make use of Instagram to offer business advice and consulting services to business and entrepreneurs that are in need of it for a fee. You can use the platform to share your knowledge, gather more credibility and followership, and thus more clients.
If you are skilled in developing mobile applications, you can build an application that is molded around Instagram which includes features such as video and picture editing.
Memes have taken over the social media space, eliciting gags and also succinctly conveying messages. What a lot of people don’t know about memes is that you can also generate money from the production of memes. Brands at times offer money to people to create memes for them as a way of creating a “buzz” about their products. Using Instagram you can take advantage of this to make and share memes.
You can also use Instagram to offer life coaching services. You can use the posts and updates to offer quick tip and advice about life in general and then use the Instagram live option for more detailed content.
Using Instagram, you can teach or provide lectures on very specific niches and then make use of Instagram to promote your course and book to your potential students.
This one actually sounds weird but the truth is that some people have been able to make it work; like grumpy cat. You can start up an Instagram account that revolves around a particular animal that could be your pet. Later on you can build around it.
If you can perform realistic magic tricks, card trick or juggling, you can show off your skills on Instagram through the video feature and also drop your contact on your profile so that potential customers can easily contact you.
You can also show off short bits of a stand-up comedy routine on Instagram and share your funny personality with people who might be interested in booking your services.
Secondhand Goods Seller
If you have some vintage or secondhand goods to sell, you can use Instagram as a platform where you can post each item and then let customers place bids if they want to purchase.
You can post pictures of your work as a hairstylist and then let customers email or message you to set up an appointment.
Since makeup is a visual medium, and Instagram is a visual platform, it’s a great place to show off your work and then offer potential clients a way to book your services.
You can also work with travel brands like airlines and hotels by sharing your travels and some useful travel tricks and tips with your followers.