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ToggleOver 370 million people are using Instagram’s direct messaging. Meta says Instagram is the #1 spot for brands connecting with people. So, what’s the deal with these numbers?
It means Instagram DM is a golden chance for brands to connect with customers and Instagram mass DM is a smart marketing method to reach your followers without working overtime.
It’s also the best move to share promotions and offers, increase brand visibility, and generate leads for your website.
Got questions on how to mass DMs on Instagram or need the scoop on apps and tools? You’re in the right place. Let’s break down all you need to know about Instagram bulk DM.
Use AiGrow’s Managed DM to effortlessly send Bulk DMs to your target audience and elevate engagement with your followers!
How to Mass DM on Instagram With a Mass DM Service?
An effective tool for Instagram mass DMs is AiGrow which allows you to target your audience based on hashtags, location, and new or current followers. Let’s explore how to send mass DMs on Instagram using AiGrow.
Step 1
Sign up for free and add your Instagram account to the dashboard.
Step 2
Select “Direct Message” from the top section, and tap “Get Started” to view the plans.

Managed DM Standard and Managed DM Advanced plans provide you with a Dedicated account manager, 3-5 Template messages, Smart targeting, and the ability to send 50-80 Mass DMs daily, plus Weekly insight reports.
Step 3
Once you’ve selected your preferred plan, you can schedule a live meeting with your account manager. You’ll gain access to the screen below to specify your message and target audience.
It’s worth noting that you’ll be updated with weekly reports and contact your manager via WhatsApp.
Why AiGrow’s Instagram Mass DM Tool?
While there are free Instagram mass DM bots or automated tools available, the drawback is that many of them are unsafe and go against Instagram guidelines. However, the advantages of AiGrow’s bulk message sender include: (Learn if Instagram detects the use of Mass DM tools).
- Your account manager handles the process manually, keeping it safe and saving you time.
- DMs are strategically targeted based on influencers, hashtags, locations, competitors, and custom accounts.
- You’ll have an onboarding meeting with your manager to share what you want.
- You’ll also have a 14-day money-back guarantee to test the plan’s effectiveness.
- Customer support is available 24/7.
Start Your Instagram Mass DM Journey
Can I Mass DM on Instagram Directly?
As of now, Instagram Doesn’t offer a feature for sending messages in bulk. You can only send messages one by one, and that comes with its own set of issues. If you exceed Instagram DM limits, you might encounter an action block.
Creating a group chat to bulk DM on Instagram
Yes, Instagram has a feature (both app and desktop) that lets you create a group of anyone you want to send messages to. To do this, you can follow these steps:
- Navigate to your feed and tap the airplane icon in the top right corner.
- Next, tap the pen icon at the top right corner and select “Create Group Chat.”
- Choose your audience and click “Create Group Chat” at the bottom.
- Once done, you can send your message there.
What are the disadvantages of this method?
While it’s technically possible, it’s not recommended to do so because:
- You can’t add a large number of users to a group chat, so it’s not ideal for reaching a vast audience.
- People may not engage as much in a group setting compared to individual messages.
- Sending unsolicited group messages might lead to users reporting your messages as spam.
- Managing multiple group chats manually can take a lot of time.
- There’s a risk of action blocks or account issues if you exceed Instagram’s messaging limits.
What Are the Benefits of Mass DMs on Instagram?
Sending bulk direct messages on Instagram has several benefits for your brand and business:
- Engage specific users with special offers to boost loyalty.
- Use bulk DMs to generate leads and drive traffic to your profile or website.
- Share your website directly through DMs for easy exploration.
- Make the most of your marketing budget by targeting your audience precisely.
- Keep followers in the loop with updates on your latest products, blogs, and discounts.
- Expand your reach by connecting with new potential customers and followers.
- Customize messages based on users’ interests for more effective communication.
What factors should you consider when selecting a Mass DM tool?
Before you get impressed by what different mass DM apps say, check if they have these features:
- For you to use them easily, mass DM tools should be simple, and user-friendly.
- They need to let you target people based on smart factors like hashtags, location, and more.
- They must be safe and follow Instagram rules (no Bots).
- You should be able to track the results easily.
- And they should have customer support to help you out.
FAQs on How to Mass DM on Instagram
Now, let’s answer some common questions about this.
Q1: Can I Mass DM on Instagram?
You can send bulk messages on Instagram by making group chats, but it’s not as engaging, and people might leave to keep their privacy. The better way is to use safe tools like AiGrow so you can bypass DM limits.
Q2. How Many People Can I DM per Hour on Instagram?
Old accounts can send 50 to 100 messages per 24 hours safely, and newer ones should keep it between 20 to 50.
Q3. Are Mass DM Instagram Apps Safe?
Many of these apps are not trustworthy because they use bots, risking your account. It’s crucial to choose ones with customer support and good reviews you can trust.
Q4: How Can You Effectively Engage With Followers Through Instagram DM?
To connect well with your Instagram followers through DMs, focus on personal and meaningful interactions. Respond quickly, answer questions, and offer valuable content or support.
Building real connections and being positive strengthens your relationships on Instagram.



