What to do after running the contest?
By now, you’ve done the essential parts and shared the giveaways post; But still, there are a few steps left, like increasing your entries and picking the winner, etc.
Cross-promote on other platforms.
To maximize the number of your entries, you can announce the giveaway on other channels, so those who don’t follow you on Instagram will notify and participate. When you promote it on different media, don’t forget to share a link to your Instagram contest post. For that, you can use AiGrow’s bio-link tool that not only works for Instagram but also you can use it on every other social media platform.
Pick the winner
If you used AiGrow’s Post&Rewars feature to run your contest, picking the winner is very easy. When the time limit is over, this tool picks a random winner from the qualified users, and that’s it! You have a winner now, so you just need to announce it.
Announcing the winner
You have to tell your audience who is the winner at the date you determined; this will make a good impression of your brand. Design an eye-catching post and tag and congratulate the winner in it.
Make sure your prize delivers to the winner; After that, you can ask him to send you a UGC photo or video using the product. You can share it on your page to build more trust for your brand.
“According to Ruban Selvanayagam of house sale company in the UK: “make sure that things are kept completely transparent. There have been contests in the British real estate industry where winners have been presented with ridiculous conditions, such as to swap their own house with another!”
By running Instagram contests, you can gain more followers and increase sales and awareness for your brand. This article showed you what conditions you have to check before and after running the giveaway. Also, we introduced you to AiGrow’s Post&Reward features that help you host contests and giveaways as easy as pie.